NCH 200:More Than a NASCAR Race
NASCAR and Nationwide Children’s. Those two words sound really good together! We are happy to report that the inaugural Nationwide Children’s Hospital 200 held at Mid-Ohio Car Course is in the books, and it was a HUGE success. This event was the first time that the NASCAR Nationwide Series was brought to Ohio. And it’s all thanks to Nationwide Insurance. Because of this partnership and the national awareness opportunities this race brought, a bright light was cast on the work here and our patients.
We never imagined the level of engagement of the NASCAR racers. Teams and drivers asked their fans to support the hospital and called for people to text donations. And if that wasn’t enough, 13 incredible teams donated a collective $650,000 of marketing real estate on cars to showcase the names and likenesses of our designated NCH200 patient champions. It was also a day our patient and families won’t soon forget. They spent the day with some of NASCAR’s biggest stars. From the pre-race drivers meeting, touring the garages and even sitting in the pit boxes, it was an action-packed day.
This video tells the story of a children’s hospital and an insurance company, partnering to create an extraordinary event for everyone involved. A very special thank you to all the drivers, their teams, NASCAR, Mid-Ohio and Nationwide.